Found by Beyza Arman, Peracas is inspired by romantic, sophisticated women who inherit their style from past and carry it today with elegance.The designs take inspiration from Boboli Gardens to Renaissance paintings, from Mother Nature to infinite seas.All pieces in the collection are a reflection of a story in the past, a figure in a Botticelli painting or the enchanting beauty of a Greek Goddess.Every single piece has its own story and are all created by hand in collaboration with the most talented artisans in Grand Bazaar, Istanbul.Enjoy every unique and timeless piece.
With love,
Peracas was initially using a platform that lacked the necessary features and scalability to support their growing needs. Their previous website was limited in terms of customization, performance, and user experience. The client faced challenges with managing inventory, processing orders efficiently, and implementing marketing strategies that could drive sales. The existing platform also lacked the integration capabilities needed for a seamless omnichannel experience, which was crucial for their business model.
The Digital Pals team began by selecting a theme that would reflect Peracas’s premium quality and optimize the site’s internal navigation. The primary focus was on enhancing the homepage, collection pages, and product pages to showcase the brand’s collections with strong visuals and high storytelling. We designed these pages to reflect the brand’s quality and aesthetics, ensuring a high-quality look and feel on both mobile and desktop screens.
We also implemented a Pre Order system for specific products, allowing customers to place orders for out-of-stock items. To resolve the payment issues from the previous website, we utilized Shopify’s advanced checkout system, providing a seamless and fast checkout experience for both Turkish and global customers. Additionally, we optimized the website’s code and integrated performance-enhancing features, such as faster loading times and improved responsiveness, to reduce bounce rates and increase customer engagement.
Shopify’s global expansion revolutionized e-commerce by overcoming challenges like regulatory diversity. Adapting to multiple languages and currencies, the platform empowered the brand worldwide, illustrating the transformative impact of globalization on the e-commerce landscape.
Integrated with Yurtiçi Kargo & DHL Delivery systems provides more efficient operational processes.
Through the Shopify OS 2.0 Themes customization possibilities brand identity adapted easily on themes. Throughout the design process of the theme, conversion rates and cart access steps were considered as the first priority.
On-site marketing enhance the overall customer experience by personalizing product recommendations, promotions, and messages based on individual user behavior. This targeted approach increases engagement, builds customer loyalty, and ultimately improves conversion rates, contributing to the success of an online store.
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